CTQ's Approach to Transformation
CTQ's framework ensures our interventions are bespoke, engaging, and continuously evolving to meet and exceed your strategic goals.
1
Understand
CTQ dives into your culture and demographics to tailor a resonant strategy.
2
Customize
Crafting content that’s strategic, fun, and aligns with your company goals.
3
Establish
Setting up dedicated channels for streamlined content engagement and delivery.
4
Engage & Iterate
Gathering feedback to fine-tune our approach and enhance engagement.
5
Evolve
Content and methods evolve to match your team's changing preferences and aims.
1
Understand
CTQ dives into your culture and demographics to tailor a resonant strategy.
2
Customize
Crafting content that’s strategic, fun, and aligns with your company goals.
3
Establish
Setting up dedicated channels for streamlined content engagement and delivery.
5
Evolve
Content and methods evolve to match your team's changing preferences and aims.
4
Engage & Iterate
Gathering feedback to fine-tune our approach and enhance engagement.
Whether your team works across the hall or across time zones, Choose To Thinq provides the tools to foster a strong, vibrant culture.
A weekly quiz with a leaderboard. A mix of topics, from light to serious.
Why: A channel for light competitive engagement that signals “fun” and “learning”.
1 hour monthly event to enable team-members to know each other better, form connections and collaborate offline.
Why: Enable teams to talk about topics other than transactional business updates
Async via Slack/MS Teams/Whatsapp
2-3 posts a week bringing articles, videos, and conversation prompts. e.g. Read a story about a value like listening, and post a takeaway from it.
Why: Trigger conversation with peers and exposure to incredible ideas, without affecting productivity
