"Contagious" - CTQ Book of the Month - March 2017

Contagious is a book that studies the phenomenon of word of mouth, virality, and what is it that makes people talk about a book, an idea, an event, or a person. Very useful for marketers, start-ups, intrapreneurs, and anyone who is trying to introduce something new. Here's our quick infographic summary of the 6 key conclusions of the book. This is also the visual for March on our CTQ 2017 Books Calendar.

(BTW, we are now offering a Financial Year version of the 2017 Books Calendar - it spans April 2017-March 2018 and is a great learning gift for your clients and employees for the next financial year.)