Solve this one:
You are working on conceiving three novel but wildly different business offerings. If you multi-task between them, which of these is likely to happen?
While you consciously focus on one project, your unconscious mind mulls about the others and may find solutions to problems with them
You are likely to complete all tasks slower than if you had focused only on one at a time
You find it hard to get into a "state of flow" because of constant switching between tasks
Think about this. Our answer is below.
[Intermission: In our weekly smartletter, we occasionally post such ‘cases’ for you to try out - sign up to receive it!]
Answer to the Case
Multi-tasking has a bad rap because this practice can hamper focus and inhibit a desirable feeling of 'flow' on tasks. Studies have also shown that completing tasks one by one is more likely to result in faster completion of tasks.
However, multi-tasking can come with its advantages. Switching between projects can allow you to regularly take a step back from 'in-progress' tasks, see problems in an objective light, and help feel refreshed about each project. It's like having your sub-conscious mind take a shot at solving the problem, while you do something else.
So if you picked any of the 3 answers, congratulations! All of them were right.